Most Company owners understand the importance of being online – But very few know most effective online marketing techniques and they struggle to get results
If you blindly Jump into the world of online marketing you could be finding another black hole for your money to Vanish into.
The vast majority of companies with a site will tell you they get customers from their website, but what they don’t appreciate is that those customers probably would have arrived to them anyway. Regardless of how great their website is Layed out, it is most likely only being found by customerslooking specifically for Them.
Usually when we do an analysis of the search engine results for a business, we find them ranking only in keywords that contain their specific business or product name.
In other words, their website Leads are typically only people or recurring customers using the internet instead of the white pages.
business coaching systems can be cost effective:
Online marketing strategies can be 62% Cheaper Online, inbound marketing, (where you post interesting, informative material that directs people to enquire) is 62% more cost effective than traditional outbound marketing, (advertising in newspapers, Yellow Pages etc.)
That’s a remarkable cost saving for any business, though you should do it correctly to reap the rewards.
It’s important to note that we don’t advocate reducing your offline marketing all together – some offline marketing techniques can be very cost effective with a high rate of conversion. Just review your Off line Strategies and reduce those expensive activities that don’t really bring you a return, focusing rather on effective Off line Marketing and Advertising techniques coordinated with your online activities.
business coaching systems By Ian Marsh business coaching systems
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